Aiden Wang is the Head of Marketing and Digital at Kennedy, where they create omni-channel strategies for luxury brands. With a strategic leadership background in marketing, digital, eCommerce, and CRM, Aiden previously worked as the Country Lead for e-Commerce at The Kraft Heinz Company and e-Commerce & Category Manager at Diplomat. Aiden holds a Bachelor of Engineering from Dalian University of Technology and a Master of Business Studies from Massey University. Their early career included roles as an Associate Consultant at Bain & Company and a Consulting Analyst at Nielsen.
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