Maarten Driesen

Maarten Driesen is an accomplished marketing and sales professional with extensive experience in brand activation, e-commerce, and key account management across the healthcare and consumer goods sectors. Currently serving as the Brand Activation Lead for Kenvue in the Belux region since December 2019, Maarten leads the Selfcare brand activation team, driving portfolio strategy and executing consumer brand communication. Previous roles at Johnson & Johnson included eCommerce Lead for the Benelux market and National Field Sales Manager, where Maarten honed skills in sales strategy and team development. Prior experience at Zambon and RB involved managing sales teams, developing key account strategies, and driving sales in diverse channels, including e-commerce. Maarten’s educational background includes a postgraduate degree in business administration from Vlerick Business School and a Bachelor of Education in physical education from Katholieke Hogeschool Limburg.