Mohamed Amr

Mohamed Amr is an accomplished professional in performance-driven marketing, currently serving as Head of Performance at both Kenzz and Nile Projects & Trading Co. since early 2023, and at Cleo Dutch Holdings since February 2022. With a focus on media buying for various brands, including Dstore and Dermatique, Mohamed has a proven track record of driving sales and profitability through data-driven strategies. Previous roles include Head of Media Buying at In Your Shoe and Head of Growth at TFK, showcasing expertise in executing digital marketing campaigns, optimizing conversion-focused ads, and leading cross-functional teams to enhance growth. Mohamed holds a Bachelor’s Degree in Mechanical Engineering from Mansoura University and a Full Stack Web Development Certification from freeCodeCamp.