Summer Xia is a seasoned marketing technology manager currently serving as the Consumer Management Marketing Tech Manager at 开云 since February 2024, leading Martech initiatives with one direct report and an external business analyst. Previously, Summer held the position of North Asia PPD Senior Digital Manager at L'Oréal from May 2023 to January 2024, focusing on digital transformation in markets such as China, Korea, Japan, Taiwan, and Hong Kong for brands like Kerastase and L’Oréal Professionnel. With extensive experience at adidas from June 2016 to May 2023, Summer managed the adiClub membership program across the APAC region and served as a Senior Product Owner, overseeing digital products for the China Digital Hub. Earlier roles at B & L Group included positions as CRM Assistant Manager, CRM Specialist, and CRM Assistant, building a strong foundation in customer relationship management. Summer holds a Bachelor's degree in Tourism Management from Shanghai Maritime University, completed in 2015.
This person is not in any teams
This person is not in any offices