Eveliina Arola

Eveliina Arola has had a successful career in data analysis and marketing. Eveliina is currently working as a Senior Data Analyst and Team Lead at Kesko - K-Group, where they oversee a team of professionals and collaborates closely with AI and digital analytics teams. Prior to that, they worked as a Senior Marketing Analyst at K Group, supporting the marketing team in making data-driven decisions and developing ROMI modeling. Before joining K Group, Eveliina held a position as a Senior Insights & Analytics Manager at OMD Finland Oy, where they were responsible for the Marketing Science function and worked closely with clients to ensure data-driven decisions. Eveliina also worked as an Analytics Manager and Insight Manager at OMD Finland Oy and Annalect Finland respectively, where they conducted research projects and provided strategic recommendations. Eveliina began their career as a Market Researcher at OMD Finland Oy and worked as a Research Assistant at Omnicom Media Group Finland. Eveliina has a diverse range of skills and experience in the analytics and marketing field.

Eveliina Arola obtained a Master of Science in Business Administration with a focus on Marketing from the University of Jyväskylä, which they attended from 2002 to 2009. Eveliina also participated in an Erasmus program at Universidad de Granada from 2007 to 2008. Prior to their university studies, they completed their high school education at Leppävirta High School from 1998 to 2001. Additionally, Eveliina has obtained several certifications, including "Data Visualization with ggplot2 (Part 2)," "Data Manipulation in R with dplyr," and "Customer Analytics" from Coursera.