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Joanne Salter

Campaign Analyst at Key Group

Joanne Salter is a skilled marketing professional with extensive experience in campaign analysis and data management. Currently serving as a Campaign Analyst at Key Group since September 2022, Joanne previously held the position of Marketing Campaign Analyst at Argos Financial Services from March 2015 to September 2022, where responsibilities included building direct mail, email, and app campaigns, as well as post-campaign reporting and recommendations. Prior experience includes a role as a Marketing Data Analyst at CPC, where Joanne focused on campaign analysis and data quality, and as a Product Development Coordinator at Cosatto, responsible for project management and supplier relations. Joanne holds a Bachelor of Arts in Business Studies (Marketing) from the University of Central Lancashire and an Advanced GNVQ in Business Studies from Runshaw College.

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