Desiree Sales Cofino

Desiree Sales Cofino currently serves as the Marketing & Communication Manager at Keystone Education Group, focusing on partnerships with universities to enhance student recruitment efforts since January 2022. Prior to this role, Desiree held the position of Sales and Communication Manager at Keystone Academic Solutions US from May 2019 to January 2021. Experience also includes significant roles at Quala, where Desiree was Market Research Manager for Central America, leading strategy development and budget management across multiple brands, and Market Research Chief, implementing innovative market research approaches. Earlier in a career at Pollo Campero, Desiree designed market research projects to identify opportunities and improve customer service standards. Education includes a Master's degree in Marketing from EADA and a Bachelor's degree in Business Administration with a minor in Marketing from Universidad Francisco Marroquín.