Melissa Zhu

Senior Associate, Addressable Strategy at Kinesso

Melissa Zhu has been working at Matterkind since June 2021, initially starting as an Addressable Strategy and Activation Intern before advancing to the role of Addressable Strategy and Activation Associate in June 2022. In these positions, Melissa has collaborated with notable clients including the FDA, Merck Animal Health, Merck Human Health, and JetBlue. Prior experience includes serving as Admissions Service Support at Binghamton University from September 2020 to March 2021. Melissa holds a Bachelor of Science degree in Management Information Systems and Marketing from Binghamton University, and is a graduate of Brooklyn Technical High School.

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New York, United States

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Kinesso

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Kinesso brings together the best minds in data, technology and media activation to deliver seamless data-driven marketing solutions. As a technology-enabler, Kinesso powers marketing systems through a proprietary suite of applications that integrate ad tech and martech. Kinesso’s application framework spans audience, planning and activation, delivering insights and business outcomes for leading global brands.


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501-1,000

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