Paola Ruiz Benavídez

Paola Ruiz Benavídez serves as the Head of Digital Operations at KINESSO since September 2022, with prior roles including Head of Digital Services & Strategic Planning and Connection Director. Previously, Paola worked as Brand Director at UM Spain for a year and as BMW Digital Director at WINK Transforming Through Digital. Additional experience includes positions such as FAST Digital Director and Digital Transformation Manager at Mindshare Spain, Performance SEM Manager at WINK Transforming Through Digital, and Performance Account Strategist at Havas Media. Paola began career as a Junior Media Planner at Arena, Grupo Havas. Educational qualifications include a Master's in Communication and Advertising Management from ESIC Business & Marketing School, a course in Google AdWords from Iconversity, and a Bachelor's degree in Audiovisual Communication from Universidad Complutense de Madrid.