Marty McFarland

Marty is a serial entrepreneur. Marty’s experience in the auto industry spans multiple avenues including floorplan, auto auctions, auto retail sales director, and indirect auto finance. In addition to founding Kinetic Advantage, his industry experience includes co-founding Dealer Services Corporation (now known as NextGear Capital) and co-founding Auction Broadcasting Company (now part of America’s Auto Auction group). Marty was most recently CEO of Coastal Credit, LLC, an indirect auto finance company. Previously, Marty was CFO of Byrider and was instrumental in the growth and ultimate Initial Public Offering of Envirotest Systems Corp. Find an opportunity, gather great people, and build. Never standstill. That’s Kinetic.