Sara Weaver

Sara Weaver is an experienced media professional currently serving as the National Sales Manager at KING 5 Media Group since October 2019, where Sara directs a team of 25 account executives across seven regional Tegna offices, leveraging a multi-platform strategy encompassing TV, digital, local programming, and sports sponsorships. Prior to this role, Sara held the position of National Sales Manager at KPIX | CBS San Francisco/Bay Area from October 2004 to September 2016, overseeing 30 account executives and utilizing a similar multi-platform approach. Sara's career began in account roles at KGO-TV and Katz Media Group, building expertise in client relationships and advertising strategies. Sara holds a Bachelor of Arts in Journalism and Strategic Communications and a Bachelor of Arts in French Language and Literature from the University of Missouri-Columbia, complemented by studies at Université Laval and Birkbeck, University of London.