Inii started her career alongside Tony at Createthe Group, the first digital agency specializing in luxury, fashion and lifestyle sector. She has successfully lead branding, digital and eCommerce projects for some of the biggest fashion, luxury and hotel brands in the world
In 2010, Inii began a new chapter by co-founding King & Partners, with an aim to build an agency that produces amazing work, fosters long term client relationships and has a focus on conversion. An expert at capturing a brand experience, Inii oversees all creative and strategy efforts at King & Partners.
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