Peter Oredsson is a seasoned professional with extensive experience in product management, particularly within AI, machine learning, and customer relationship management. Currently serving as Senior Product Manager for AI/ML - Decision Automation & Personalization at King since August 2023, Peter leads efforts to enhance user experiences through technological innovations. Prior to this role, Peter held key positions at ICA Gruppen, including Director of Product Area Customer Acquisition & Loyalty, where responsibilities included overseeing a team focused on AI-driven marketing solutions, and as Product Manager for the Recommendation Engine. Experience also encompasses a tenure at Klarna as Senior Manager, and earlier roles at Relation & Brand and Socratic Learning, which involved managing teams and projects related to CRM and digital communications. Academic credentials include an Executive MBA from Stockholm University and a Bachelor’s Degree in Economics with Financial Applications from Southern Methodist University.
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