Dulcinea Gonzalez

Dulcinea Gonzalez is a seasoned professional in retail management and event marketing, currently serving as the Retail Sales Manager at K&L Wine Merchants since October 2014. At K&L, Dulcinea oversees daily sales activities and enhances customer engagement to drive growth. Dulcinea has also contributed to the Mosswood Meltdown Music Festival by developing marketing strategies to boost ticket sales. Previous experience includes a Specialty Wine Team Member role at Whole Foods Market and the Vice President of Operations at FSHN Magazine, where strategic planning and management of sales teams were key responsibilities. Dulcinea held multiple leadership roles at the San Francisco Bay Guardian, overseeing advertising and event marketing initiatives, and has been involved in public relations and production for various festivals. Education includes ongoing studies at Napa Valley Wine Academy and qualifications from Berkeley City College and SF Wine School.