Shawn Howell

Shawn Howell is an accomplished professional with extensive experience in insights and marketing roles across various industries. Currently serving as Senior Insights Director and Team Lead at KLAS since June 2020, Shawn leads research and data analysis initiatives to support business solutions and services. Previously, as Marketing Consultant at the Marketing Lab at BYU Marriott, significant contributions were made by providing marketing and product recommendations through comprehensive research. At Ancestry, valuable insights were managed during the early-stage testing of a new subscription product, enhancing collaboration across product, marketing, and UX teams. Shawn's earlier roles include Business Systems Analyst at Epsilon, where innovative strategies saved significant client costs, and Junior Market Research Analyst at Ipsos, providing consumer insights for major brands. Educational qualifications include an MBA focused on Marketing and Analytics from Brigham Young University.