Ari has over 15 years of digital marketing and consulting experience. His prior work included strategy and consulting in e-commerce, financial services, B2B and consumer packaged goods, as well as pharmaceuticals and OTCs. In healthcare, Ari has worked extensively on multiple conditions, including oncology, neurology, diabetes, GI, and antibiotics across both consumer and HCP marketing.
Ari is passionate about using data and consumer research to help understand not just what is happening, but why it is happening, and leveraging those insights to drive impact. Ari has developed cross-channel marketing strategies for existing sites, services, and products, as well as for launches of successful new products.
Ari is a recipient of the 2019 DTC Perspectives Agency Vanguard Award and was recognized for driving innovation and improving patient communication.
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