Know Your Artisans / Product
Devyani Anand Viveick is an accomplished professional in the fashion industry with extensive experience spanning over 16 years. Currently serving as Project Head at Hand For Handmade since September 2024 and Head of Crafting Children and Circular Economy Initiatives at Tisser Artisans Trust since January 2024, Devyani has held significant roles including Category Head for Hamley's at Reliance Brands Limited and Business Development Advisor & Mentor at Kaskom. Previous positions include Group Manager and Buying Manager at Aditya Birla Fashion and Retail Ltd - Pantaloons, where Devyani led buying and merchandising initiatives for women's wear. As the Founder and Creative Director of Butterfly by Devyani, an independent fashion label focused on ethical sourcing, Devyani established a multi-channel retail presence. Educational qualifications include a Master's in Fashion Management from the National Institute of Fashion Technology, Delhi, and a Bachelor's in English Literature from Lady Shri Ram College for Women.
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Know Your Artisans / Product
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With a sense of responsibility, Tisser supports artisans pan India so that the loom and craft industry remains not only bulwark of our historical legacy but transform into an enterprising fortune of artisans besides current trade and future commerce. Tisser products are natural, craft based, contemporary, and affordable. At present Tisser links over 1000+ products coming from multiple rural clusters encompassing more than a thousand artisans across the country. We are creating a base for skilled, sustainable rural employment, and preserving India's traditional handicrafts in the process. The Vision : At Tisser we weave a network of weaver and artisans from incredible India to support Make in India and amuse the customers around the world Mission :We will harness the transformative power of a well-run business committed to profitable growth in support of Tisser's Vision.We will strengthen and support our community of artisans, weavers , customers, designers, inspired by India.We will give our customers products that delight them by interpreting our rich heritage and traditional knowledge, while protecting the natural environment.We will generate livelihood for our weaver and artisans through end to end support .We will support the girl child education of the families with us through our proceeds. Today, with a pan-India presence, Tisser is the working with artisans and weaver in different clusters / states of this vast country, for products that derive from traditional crafts and knowledge. All products are skillfully made and crafted from villages across India where the company works closely with the artisans, providing various inputs including design, quality control. Tisser endeavor is to bring customers a choice of products - and lifestyle - that offers an alternative to the mass-produced, while creating sustainable livelihoods in the rural