Michelle Barbic-Smith

Michelle Barbic-Smith is a seasoned marketing professional with extensive experience in brand management and global marketing strategy. Currently serving as a Global Brand Marketing Manager at Kontoor Brands, Inc., Michelle develops and executes comprehensive global brand strategies while collaborating with cross-functional teams on impactful go-to-market initiatives. Previous roles include Brand Manager at Mazal, where Michelle drove significant sales growth through new product launches, and Manager at Kit and Ace, responsible for effective merchandising and promotional events. Michelle's career also encompasses positions as Trend & Brand Coordinator at Trends West, Business & Event Coordinator for Sanyae Demure, and Lead Stylist at Free People, showcasing a robust skill set in marketing, event coordination, and customer engagement. Michelle holds a Bachelor's degree in Fashion Marketing and Business Management from The Art Institute of Hollywood-California and an Associate's degree in Communications from Los Angeles Community College.