LF

Leonardo Soares Ferreira

Partner | C-level | CSO - Chief Security Officer | Making Safer Mobility at Kovi

Leonardo Martins Soares is a seasoned professional with extensive experience in trade marketing and customer marketing across various industries, including food and consumer goods. Currently serving as Gerente de Customer Marketing at Puratos since August 2021, Leonardo leads team initiatives, manages seasonal campaigns, and oversees e-commerce implementation. Previously, Leonardo held key positions such as National Trade Marketing Manager at A W Faber Castell, and Trade Marketing Manager at Bombril, demonstrating a strong ability to develop activation strategies and train cross-regional teams. With a background in business development at Nestlé, including roles in market analysis and promotional planning, Leonardo has consistently contributed to brand growth and operational efficiency. Complementing a solid career trajectory, educational qualifications include degrees in Administration, Marketing, and Retail Management from several respected institutions, reinforcing Leonardo's expertise in the field.

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