Lidewij van Oosterom

Lidewij Van Oosterom is an experienced online marketeer with a strong background in product development and innovation, currently serving as a Senior Online Marketeer at KPN since January 2020, focusing on e-care customer journeys and personalized online tools. Prior to this role, Lidewij held several positions at Telfort and ING, where responsibilities included website optimization, online campaign management, and customer service enhancements. Lidewij's extensive career in online marketing began at ING Group in 1996, with roles ranging from Graduate Recruiter to Account Manager, complemented by an academic background in Economic History from Leiden University and additional qualifications in financial services.