Kraft Sports + Entertainment
Robert Sica has a diverse work experience ranging from roles as a Grocery Clerk to Marketing and Community Outreach Coordinator. With a background in Marketing and Management, Robert has excelled in creating engaging marketing content and implementing successful marketing strategies across various companies. Robert's expertise extends to liaising between different departments, ensuring operational readiness, and increasing brand awareness through various marketing channels. With a Master of Science in Management in Marketing, Robert demonstrates dedication to continuous learning and professional development.
Kraft Sports + Entertainment
Kraft Sports + Entertainment, a division of The Kraft Group, oversees marketing, sales, content development, and event operations for the New England Patriots, the New England Revolution, the Boston Uprising of esports’ Overwatch League and Gillette Stadium. Led by Robert and Jonathan Kraft, Kraft Sports + Entertainment has set the standard for delivering world-class concerts and sporting events to the people of New England for more than 20 years.