Joe Davidson

Joe Davidson is an experienced digital marketing professional specializing in search engine marketing (SEM), paid social media, and SEO. Currently serving as the Digital Marketing Manager at Kreg Tool Company since February 2021, Joe oversees SEM, paid social, SEO, and retail media initiatives. As a Freelance SEM Consultant since August 2007, Joe has successfully managed acquisition-driven paid search and display campaigns for various notable brands, including InterContinental Hotels Group® and Indianapolis Motor Speedway. Prior experience includes serving as Digital Acquisition Manager at Consumer Safety Technology, Inc., where Joe led a team that generated 45% of leads and $56 million in annual revenue. Additionally, Joe has held senior roles at Meredith Publishing, managing multi-million dollar marketing campaigns and a team of direct reports. Joe’s career began at The Trada Group, where management of paid search programs was a key focus. Education was completed at Minnesota State University Moorhead.