Allison Pennington

Director Of Brand Marketing at Krispy Kreme

Allison Pennington currently serves as the Director of Brand Marketing at Krispy Kreme, leading brand efforts for the Delivered Fresh Daily product line and core business aspects, including partnerships such as Krispy Kreme and McDonald’s. Prior to this role, Pennington was a Senior Brand Manager at Newell Brands, where responsibilities included managing the A&P budget for the Rubbermaid and Quickie brands, and developing long-term KPIs for customer activation. With extensive experience in brand management across multiple roles within Rubbermaid Commercial Products, key contributions involved market strategy development, product launches, and extensive data analysis to drive business growth. Pennington began their career with internships in marketing and communications at various organizations, following a Bachelor's degree in English and Communication from Wake Forest University.

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