Sam Lützow

Sam Lakshmanan is a seasoned web marketing professional with extensive experience in technical web marketing and management. Currently serving as the Senior Manager of Web Marketing for the Growth team at Moveworks, Sam leads web marketing strategy and personalization efforts, successfully managing the migration to Adobe Experience Manager (AEM) while ensuring optimal SEO performance. Previous roles include Senior Manager positions at SAGE Intacct Software and Planful, where Sam was responsible for architecting marketing sites, building effective teams, and implementing SEO best practices to significantly enhance site performance. Earlier career experiences at Marketo and Trion Worlds included web development and project management, laying a strong foundation in digital marketing technology. Sam is currently furthering expertise through the Engineering Leadership Professional Program at the University of California, Berkeley.