Nick Johnson

Nick Johnson is currently the Media Director at KW2, where they lead a team focused on media and analytics. Previously, Nick held various positions at Hoffman York, including Media Supervisor and Associate Media & Analytics Director, and served as the President of the UWM AdClub from 2010 to 2012. They have extensive experience creating marketing and media strategies for large destination marketing organizations, and were notably the only advertising agency representative invited into Zartico's beta test and Advanced User Group sessions. Nick's creative and data-driven approach has generated significant results, such as launching the first-ever OOH tracking study with Arrivalist, which measured a 212% lift.