Arron Z.

Marketing Manager at Kyligence

Arron Z. has a diverse work experience in marketing and business development roles. In 2016, they worked as an Event Marketing Specialist at Dentons, where they focused on market research, event planning, and communication strategy. From 2018 to 2019, Arron worked at CMS as a BD & Marketing professional, where they were responsible for BD planning, market trends research, client visits, and CRM system management. In 2019, they joined Lectra as a Campaign Manager, overseeing demand generation campaigns through webinars, trade shows, offline events, and sponsorships. Arron then moved on to Kyligence in 2021, where they served as a Marketing Manager, driving lead management and the improvement of "Leads to cash" processes. Currently, Arron is working at Lectra as a Marketing Manager, focusing on the fashion industry.

Arron Z. completed their Bachelor of Arts degree in Journalism at East China University of Political Science and Law from 2011 to 2015. Following that, they pursued a Master of Arts degree in Public Policy Analysis at City University of Hong Kong from 2015 to 2016.

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Timeline

  • Marketing Manager

    January, 2021 - present