Catalina Laschon Afc®

Catalina Laschon AFC® is an experienced marketing professional currently serving as Associate Director of US Field Marketing at Kyndryl, starting June 2025. Prior to this role, Catalina held the position of Senior Marketing Manager for North America at Checkout.com from March 2024 to June 2025, where efforts focused on brand growth and go-to-market strategies. Catalina's marketing expertise was further developed during a decade at IBM as an Account-Based Marketing Manager, where leadership was demonstrated in building a Market Development & Insights Hub in Romania. Earlier career experiences include roles at Nielsen, ING Group, and Bard College Berlin, complemented by a strong educational background with degrees from institutions such as Cornell University and the University of Amsterdam, emphasizing entrepreneurship and communication studies.