John Tsoucalas is an accomplished executive with extensive experience in technology commercialization, market research, and international business development. As the CEO and founder of Numiscon International since 1996, John has focused on brand protection and anticounterfeiting analysis. John's leadership extends to Kynection, where involvement includes managing the deployment of electronic fatigue management systems and overseeing product compliance. Previously, John served as a director at Prime Genetics, advising on security printing and brand protection markets, and held key positions at Pacific Dunlop, the Reserve Bank of Australia, Nilsen Industrial Electronics, and Telstra. Academic qualifications include an MBA in International Business and a Bachelor of Engineering in Electronics from RMIT University.
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