Joey Wakeman

Senior Digital Media Specialist at L2Tmedia

Joey Wakeman is currently a Digital Media Specialist at L2Tmedia. Prior to this, they worked as a Marketing Strategy Consultant with the University of Illinois Action Learning Project, Head Digital Marketing Intern with Niiti, and an Independent Contractor with Varsity Tutors. As a Marketing Strategy Consultant, Joey researched four potential markets for a local company and presented a market recommendation and execution strategy. They also created an Excel tool for the owners to compare potential markets in the future. As Head Digital Marketing Intern with Niiti, Joey led an email marketing campaign using MailChimp that successfully reduced average unsubscribe rate. They also optimized blog for Google SEO using WordPress. Furthermore, they mentored a fellow intern on Facebook Ad management. As an Independent Contractor with Varsity Tutors, Joey provided one-on-one tutoring for high school and college students in various subjects. Joey Wakeman has experience in market research, Excel, teamwork, email marketing, SEO, WordPress, and Facebook Ads. They received their Bachelor of Arts in Psychology from the University of Illinois at Urbana-Champaign in December 2019.

Joey Wakeman's educational career includes studying business management and entrepreneurship at the Gies College of Business at the University of Illinois Urbana-Champaign. Joey also participated in a study abroad program in Spain at the University of Deusto. In addition, they have received certifications from HubSpot in Inbound Marketing and from Google in Google Ads Search and Google Analytics Individual Qualification.

Joey Wakeman reports to Gowon Snyder, Digital Media Associate Director. Some of their coworkers include Madison Forney - Digital Media Senior Specialist, Osman Bawany - Digital Media Associate, and Gregory Jaros - Digital Media Specialist.

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