Alex Cerda

Alex Cerda currently holds positions as Owner at Baton Consulting Group and Digital Marketing Director at La Corsha Hospitality Group. Previously, Alex has held roles such as Director of Social Media at Southern Methodist University, Communications Senior Representative at PepsiCo, and Social Media & Web Manager at Dallas Stars. Alex also has experience in multimedia production, journalism, and video editing from various roles at companies such as NBC 6, ESPN, and Dallas Cowboys. Alex holds a Certificate in Corporate Executive Development from SMU Cox School of Business and a degree in Radio, TV, Film, Journalism, and Broadcast Media from the University of North Texas.