Richie Coleman

Richie Coleman possesses extensive experience in the seed industry, currently serving as Forage Wholesale Sales at DLF Pickseed USA since June 2020. Additionally, Richie has been with La Crosse Seed as Regional Sales Manager since October 2015. Earlier in the career, Richie held the position of Seed Technician/Seed Sales at Sanders® from January 2006 to October 2015. This diverse background showcases proficiency in sales and deep knowledge of forage and turf seed markets.