Marinka Bollens

Marinka Bollens is a seasoned professional in digital marketing and consumer engagement, currently serving as the Digital Consumer Experience Manager for Panos at La Lorraine Bakery Group NV since January 2025. Prior to this role, Marinka held various positions at bpost from March 2014 to January 2025, including Director Go to Market, where responsibilities included developing strategies and campaigns for B2B and B2C products. Marinka also acted as Product Owner for the consumer Attract Squad during bpost's transition to agile methodologies. Additional achievements at bpost included leading the launch of the My bpost app, resulting in 2.8 million downloads, and managing the crowdsourced delivery platform bringr. Earlier experience includes positions at Mediahuis België and an internship at De Blauwe Peer. Marinka holds a Master’s degree in Communication Sciences with a focus on communication management from Ghent University.