La Martina
Florencia Guajardo Parodi is an experienced International Wholesale Executive at La Martina Saddlery, a position held since 2012, where responsibilities include strategic seasonal merchandise planning, inventory management, and competitor analysis. Prior roles include Fashion Production Assistant at Emilia Wickstead, Wholesale Merchandising Assistant at Temperley London, and Merchandising Administrative Assistant at Marie Chantal Children, each contributing to expertise in visual merchandising, client relations, and sales performance analysis. Additionally, Florencia served as Finance Senior Assistant at Accenture, focusing on financial reporting and analysis. Florencia's academic background includes a degree from Universidad de 'San Andrés', obtained between 2005 and 2009.
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La Martina
La Martina is a polo lifestyle company with a strategic retail division and a focused philosophy about what this sport represents. By investing in technical equipment, conducting research in laboratories, and developing cutting-edge products, La Martina is consistently leading the way in safety and performance on the polo field. Off the polo field, La Martina understands that polo is a passion, a lifestyle choice, and an historic sport with a unique culture that needs to be protected and preserved. La Martina helps people do this: supporting Clubs, Associations, Professionals and Amateurs, the ‘Aspiring’ and the ‘Aspirational’. With global offices in North and South America, Switzerland and the UK, La Martina manages an international network that is uniquely positioned to be the market leader in the organization and support of polo.