Milena Gonzaga

Head Of Digital Performance (mídia/seo/social) at La Moda

Milena Gonzaga has a strong background in digital performance and media management. Their most recent position was as Head of Digital Performance at La Moda, where they focused on media, SEO, and social strategies. Prior to that, they worked as a Senior Acquisition Manager at Arezzo&Co, overseeing the media and SEO strategies for the Schutz and Alexandre Birman brands in the US market. Milena also has experience as a Media Manager at W3haus, where they developed and led a performance media team. Additionally, Milena has held roles as a Digital Performance Manager at G|5, a Senior Account Manager at Cadastra, a Senior Account Manager at Global AD, an Account Manager at Joker Comunicação, an Account Manager at Agência Kaizen, and an Ad Ops at In Loco Media. Milena has worked with a variety of clients and has experience in brand planning, social media management, websites, landing pages, and mobile advertising. Milena has a strong track record of delivering impactful results and developing effective strategies for their clients.

Milena Gonzaga pursued their education in a chronological manner. Milena began their education journey in 2013 at AESO Barros Melo, where they completed their undergraduate degree in Marketing and Advertising in 2016. Following this, from 2017 to 2019, Milena pursued a postgraduate degree in Retail Management at ESPM Escola Superior de Propaganda e Marketing.

In terms of certifications, Milena has obtained various certifications to enhance their skills. Milena obtained a certification in Google Analytics in September 2020, and certifications in Google Ads for Mobile, Google Ads for Video, Google Search Ads, and Publicidade em display do Google Ads in January 2022. Milena also achieved certifications in Pensamento Estratégico and Como Criar Estratégias de Crescimento through LinkedIn in November and October 2020, respectively.

Milena Gonzaga has further expanded their expertise in digital marketing by obtaining several certifications through Google, such as Google Analytics Individual Qualification in February 2022, and Certificação em análise no Google Ads in December 2019. Additionally, they have attained the Facebook Certified Media Buying Professional certification from Meta in December 2021.

Most recently, Milena Gonzaga pursued a Master of Business Administration (MBA) with a specialization in E-commerce e Negócios Digitais from the Pontifícia Universidade Católica do Rio Grande do Sul, which they completed in 2023.

No information is available about the specific month and year in which Milena obtained their certification in Certificação em vendas de soluções digitais from Google.

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