Caroline Descamps

Caroline Descamps is an accomplished marketing leader with extensive experience in driving brand awareness and commercial strategy. Currently serving as the Chief Marketing Officer at La Redoute since December 2010, Caroline oversees investment strategies across various traffic channels and manages a team of 15 digital marketing experts. Prior to this role, Caroline led the retail expansion project for Galeries Lafayette during its acquisition of La Redoute, resulting in the opening of multiple retail points. Caroline's background also includes significant positions in brand management and e-commerce, with a strong educational foundation in marketing from ESCP Business School and TBS Education. Additionally, Caroline is a co-founder of Chase the Cool, an e-commerce platform dedicated to promoting small creators.