La Sopa
Polina Efimova is a seasoned marketing professional with extensive experience in growth marketing, SEO content writing, and community engagement. Currently serving as Co-Founder and SEO Content Writer at La Sopa, Polina focuses on helping purpose-driven startups enhance organic growth through strategic content creation. Previous roles include Senior Growth Marketing Manager at FileWave, Freelance Growth Marketer at Unitary, and multiple positions at companies such as Y42 and Stepsize, where Polina developed and executed demand generation activities and community-building initiatives. Polina's career began as a Technical Writer at Nokia, followed by a role as Assistant PR Manager at PRP. Polina holds a Master's degree in Communication Management from the University of Wroclaw and a Bachelor's degree in Russian Language and Literature from Lomonosov Moscow State University.
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La Sopa
La Sopa is a female-founded content agency based in Berlin. With combined experience in Growth and Content Marketing, La Sopa aims to be a hub for Tech for Good companies to grow organically and establish strong brand advocacy through human-centered content. La Sopa takes you on a journey to devise targeted content strategies and enables the end-to-end production of video series, podcast episodes, SEO-optimized blog articles, social media posts, and more. By putting people first, La Sopa builds an engaging content ecosystem that attracts recurring audiences and develops loyal brand advocates.