Ahmed Waseef

Ahmed Waseef is an experienced professional in performance and experience management, currently serving as the Head of Performance and Experience at LAAM since January 2024. In this role, Ahmed has developed strategies to enhance both Customer and Seller experiences, leading to significant improvements in query management and customer satisfaction metrics. Previously, as the Sr. Manager Performance and Experience at Marham, Ahmed focused on optimizing telehealth services through data-driven initiatives. Ahmed has also held key positions at Swvl, Careem, and Daewoo Pakistan Express Bus Service LAN, where contributions included creating analytical frameworks, enhancing user engagement, and implementing innovative solutions for operational efficiency. Ahmed holds a Master's degree in Big Data Science from Queen Mary University of London and a Bachelor's degree in Economics and Finance from Lahore School of Economics.