Zaynab Khawar

Zaynab Khawar is an accomplished business professional with a strong background in business development and account management. Currently serving as an SMEs Specialist at LAAM since September 2021, Zaynab manages key accounts and acts as a growth consultant to help businesses scale quarterly. Prior experience at LAAM includes roles as a Business Development Specialist and Executive, where Zaynab successfully led SMEs onboarding, built new product verticals, and developed strategic partnerships with major retail brands, achieving significant growth in GMV. Additionally, Zaynab is the founder of Wanderlust’s Bakery and has a diverse background in social media management and public relations through roles at Dezital and Coca-Cola CCI. Zaynab holds a Bachelor of Business Administration in Marketing from the University of the Punjab, completed in 2021.