Arda Genc

Arda Genc is an experienced professional in the field of digital transformation, e-commerce, and marketing. With a background in top companies like Lacoste, Koton Mağazacılık, and Trendyol.com, Arda has led numerous successful projects and initiatives. Currently serving as the Group CDO at Eren Perakende Satış ve Mağazacılık A.Ş., Arda is also a lecturer at İstanbul Moda Akademisi, sharing knowledge on various topics related to product planning, merchandising, and digital marketing strategy. With a strong educational background from Marmara University and Kdz.Ereğli Anadolu Lisesi, Arda brings a wealth of expertise to each role Arda undertakes.