Lacoste
Sami Frobert is a Global Social Media Manager specializing in Sports, Footwear, and Collaborations at Lacoste since September 2021, overseeing content production and communication strategies for over 26 million followers across various global social media channels. Prior to Lacoste, Frobert held roles at Firstgen as a Social Media & Activation Project Manager, where responsibilities included developing strategies and managing partnerships with Olympique Lyonnais, and at Red Bull as a Social Media & PR Project Manager, focusing on community management and event support. Additional experience includes digital marketing positions at adidas and Publicis Media, as well as early marketing roles in sports-related environments. Sami holds a degree from KEDGE Business School and various qualifications in management and commercial techniques.
This person is not in any teams
This person is not in any offices
Lacoste
51 followers
At the crossroads of fashion and sport, Lacoste liberates and creates movement. Both universal and timeless, it crosses cultures, oceans and generations to inspire each and every person. Two Lacoste items are sold every second in the world. As a global brand, our 8 500 team members are present in more than 100 countries, on all continents. We offer a wide range of jobs, from manufacturing to omnichannel distribution. We provide to our customers a complete range of products: apparel, footwear, leather goods, underwear, fragrances, eyewear and watches, all of them being developed with a unique “savoir faire”, in the most qualitative, responsible and ethical way. Working at Lacoste is belonging to a community of talents on the move to build the future. We foster equal opportunities to gather promising people regardless of their differences. Together we can make our crocodile always greater to have a meaningful impact: on the fashion industry and on society. Lacoste is one of the inspiring brands driven by passionate people of the MF Brands Group, alongside with Aigle, The Kooples, Gant, Tecnifibre (https://mf-brands.com/).