Lara Tine

Lara Tine is a seasoned professional with extensive experience in category management and analytics, currently serving as Category Manager at Lactalis Canada since August 2023. Prior to this role, Lara held multiple positions at Keurig Dr Pepper Canada from December 2020, including Manager and Specialist in Category Management. At Nestlé Nespresso SA from August 2014 to November 2020, Lara contributed as a Customer Relationship Management Specialist and Business Insights & Sales Analyst, focusing on optimizing sales performance through data analysis. Previous roles include Sales Analyst positions at L'Oréal and Journal Metro, as well as experience in accounts payable at Sajo Construction and territory sales management at Procter & Gamble. Lara's educational background includes a mini-MBA from McGill University and a Graduate Diploma in management from the same institution, complemented by a Bachelor's degree in Social Communication with a specialization in Advertising from Universidade Federal de Pernambuco.