C. Josef Lamy GmbH
Janina Tiegel is an experienced Marketing Manager with a strong background in strategic communication and marketing across various industries. Currently, Janina Tiegel holds the position of Marketing Manager at C. Josef Lamy GmbH since July 2021. Prior to this role, Janina Tiegel managed marketing initiatives for DKMS LIFE gemeinnützige GmbH from June 2019 to June 2021, focusing on enhancing the well-being of cancer patients. At OBI Group Holding from February 2018 to March 2019, Janina Tiegel worked on developing customer-centered communication concepts for innovative retail formats. Previous experience includes a role as Senior Architectural Designer at Uniplan from March 2008 to June 2017 and Project Manager at CD Werbeagentur from September 2005 to February 2008. Janina Tiegel holds diplomas in Product Design from Hochschule für Gestaltung Offenbach and in Interior Architecture from RheinMain University of Applied Sciences, as well as having studied Industrial Design at The Ohio State University.
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C. Josef Lamy GmbH
Around the world the LAMY brand stands for high-quality designer writing instruments with a timelessly modern aesthetic and perfect functionality. Its success story began over 50 years ago with the LAMY 2000: the model was the foundation stone laid in 1966 for the clear, unmistakable design language which still characterises the style of all Lamy products today – Lamy design. As an independent family company, since its foundation in 1930 Lamy has been firmly committed to Heidelberg as the company base, guaranteeing consistently premium quality "Made in Germany". With an annual production of over 8 million writing instruments and a turnover of over 118 million euros in 2018, Lamy is today not only the market leader in Germany, it has also developed to become a sought-after brand around the world. Premium Writing recorded growth of 30% in the previous year. Lamy generates a good half of its turnover abroad. The brand is now represented in more than 80 countries with over 15,600 sales outlets worldwide, including around 200 mono-brand stores. Alongside all this, the company – not least through the release of a Special Edition each year – is constantly setting new trends and inspiring handwriting fans around the world with innovative colours and surfaces. This is how Lamy is able to continuously reinvent itself and prove that a writing tool is more than an object of utility: it is a genuine lifestyle accessory which lends expression to the joy of writing by hand and underlines the individuality of its owner.