Anqi Hong is a seasoned communication manager with extensive experience in PR and digital marketing, currently leading communication efforts at Lancel since June 2019. Anqi has successfully developed PR communication strategies, brand collaboration campaigns, and digital strategies for various notable clients, while also managing media relationships and PR event execution. Previous roles include senior account manager at Bang Digital, where Anqi managed digital marketing for brands like Christian Louboutin, and account manager at 贝启公关, overseeing celebrity and KOL programs. Anqi began the career as a stylist assistant at Vogue and has a robust educational background with degrees in Fashion Marketing from Raffles Institution and Marketing from Monash University.
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