Cherry Chen

Cherry Chen is a seasoned marketing executive with extensive experience in brand retail marketing, currently employed at Lane Crawford since August 2017. In this role, Cherry is responsible for developing regional marketing plans, collaborating with various teams to drive brand awareness and customer engagement, and managing vendor relationships for high-profile collaborations. Previous roles include Assistant Project Manager at Butterfly PR&AD CO., where Cherry managed client expectations and project execution, and creative positions at MegaWatts Communication and The Walt Disney Company focusing on event marketing and creative development. Cherry began a career in design as a Graphic Designer at Global Supply Chain Council. Cherry holds a Bachelor’s degree in Art of Design from 杉达大学.