Digital Marketing and Product Management

The Digital Marketing and Product Management team at Lane Crawford (Hong Kong) Ltd is responsible for driving online brand presence and sales through strategic digital marketing initiatives and effective product management. This team oversees digital campaigns, customer insights, and product data to enhance the online shopping experience, while fostering relationships with luxury brands in the beauty, fashion, and lifestyle sectors. They ensure that the digital content resonates with consumers, attracts traffic, and ultimately boosts conversion rates.