Elizabeth Ayers is a seasoned marketing executive who has elevated global brands through strategic marketing initiatives, demonstrating a strong focus on digital growth strategies. With experience as the Global Head of SEO at IG and the Global Head of Organic Growth for eBay Classifieds Group, Elizabeth has successfully managed diverse teams and exceeded stakeholder expectations. Currently, as the Head of Marketing at Lanoguard, Elizabeth leads marketing growth strategies across all channels in the UK and EU, while maintaining a keen interest in leveraging AI for marketing automation. Elizabeth holds a Bachelor of Science degree with First Class Honours from the University of Plymouth.
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