Laura Astié

E-commerce & CRM Director at Lanvin

Laura Astié has a diverse work experience in the field of e-commerce and digital marketing. Laura is currently working as the E-Commerce & CRM Director at LANVIN. Prior to that, they served as the E-commerce and Omnichannel Director at Provalliance España. From 2016 to 2019, Laura was the Omnichannel Manager at Loewe, where they led the implementation of the Omnichannel strategy and managed the global e-commerce business. Laura also worked at Louis Vuitton, first as an E-Marketing Manager responsible for driving website traffic and business, and later as an E-commerce Manager and Mobile and Special Project Manager. Laura started their career at companies like YOOX, CD WOW!, IdVectoR, and Publicis Worldwide, where they gained experience in web marketing, strategic planning, and business development.

Laura Astié completed their Bachelor of Business Administration - BBA degree with a focus on Marketing/Marketing Management at emlyon business school from 1997 to 2001.

Links

Previous companies

Louis Vuitton logo
Loewe logo

Timeline

  • E-commerce & CRM Director

    August, 2021 - present

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