Benoit Dattin is a marketing and communication professional with extensive experience in various leadership roles within the agricultural and industrial sectors. Currently, as Head of Marketing & Communication for Actives & Disinfection at LANXESS since June 2018, Benoit has successfully implemented a global marketing strategy for the "Biosécurité" business unit, overseeing marketing managers across four international subsidiaries. Previous roles include Marketing & Communication Manager at Dow AgroSciences, where Benoit led market analysis, product concept development, and the launch of a new branding strategy, as well as positions at Ecolab, Syngenta, and Spir Communication, focusing on product launches, market segmentation, and commercial strategies. Benoit's educational background includes a Master's degree in Marketing from Grenoble IAE and an engineering degree in Agricultural Sciences from ENESAD.
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