Sergio Cárcamo Jara

Sergio Cárcamo Jara is a seasoned professional in digital marketing and business analysis, currently serving as a Business Expert Digital Marketing (Product Owner) at LATAM Airlines since May 2019. In this role, Sergio leads product development for Login and Profile software teams, focusing on agile methodologies to enhance e-commerce conversion rates and align product delivery with business objectives. Prior to this, Sergio worked as a Senior Ebusiness Analyst at LATAM Airlines, where responsibilities included analyzing key performance indicators and developing data visualization tools to improve e-commerce efficiency. Experience also includes a position as a Business Development Representative at Groupon and a dual role at CEMDAR as a Communications Coordinator and Advisor in Entrepreneurship and Leadership. Sergio holds a Civil Industrial Engineering degree and a certificate in Entrepreneurship and Leadership from Universidad del Bío Bío.