Balaji Natarajan

Balaji Natarajan is a seasoned professional with extensive experience in product marketing, engineering, and technology innovation. Currently serving as the Director of Product Marketing at Lattice Semiconductor, Balaji leads strategic marketing initiatives and product innovation efforts. Previously, as Co-Founder and CTO of CricNuts, Balaji developed an AI-driven solution for post-match cricket commentary. During tenure at Velodyne Lidar, Balaji executed a successful firmware modernization program and led a cross-functional team, achieving significant revenue growth. At Intel Corporation, Balaji improved customer issue response times and decreased support requests through proactive process enhancements. Balaji's career began at Altera, contributing to engineering applications and test development strategies. Educational credentials include a Master's degree in Electrical Engineering from the University of South Florida and a business credential from Harvard Business School Online.